MARK K. ALLEN / Mark KAllen
A Must-Have Reference for both Business and IT Professionals! • Discover and Deal with how IT works in the real world • Understand Information People and what makes them tick • Build and maintain powerful and positive relationships between the Business and IT that move your Business forward • Create and manage effective IT teams that get the job done on time, within budget, and increase company revenue • Understand and manage the Business Politics of IT • Make sense of Business Technology and have it work for you • Get familiar with new methodologies that are influencing the future of technology • Learn to avoid the pitfalls that result in IT project failures and waste money • Inspire Business teams to focus on obtaining the unfair advantage in their industry through the intelligent and managed use of technology • Discover how to use meaningful technology to improve the quality of life of everyone who wants and needs it